Monday, December 31, 2007

Earthfrisk.org launches with mega PR campaign

Earthfrisk.org, the combination Meta Search Engine and Social Bookmarking Community launched earlier today (along with a barrage of Press Releases).

Being compared to the 'planned' Wikipedia search, Earthfrisk.org's Michael Lodispoto commented “We’ve created the first search engine where the community can vote and comment on the very best search results, which are the top searches of Google, MSN’s Live and Yahoo, among others, all with less spam”.

You can test drive Earthfrisk.org here .

staff edit Jan 1, 2008

Sunday, December 30, 2007

New Years Countdown and just Thanks

As many of you probably realized, a lot of what we did (and didn't do) on this blog were small tests. Search tests, marketing tests, 'what do you like to read' tests.

This past week, my weak attempt at humor, a few 'Hype for Headlines' (unfortunately, they do work but that's probably the last you'll see from me for a while...), and wandering into different waters to see what the responses might be.

I reconnected with old friends, and made a few new ones. Some of YOUR stuff has been outright great!

We made Lee Odden's Top List in 3 months, (and the Google main index SERPs in less than two weeks :).

Many of you connected on Facebook, got me addicted, and then I went cold turkey (Without rehab!). Same for Twitter. I don't remember who took me there first, but way too many long nights :) Anybody relate to this?

I'm starting to remember what my wife looks like again.

This post, is very simply to prematurely to wish all a very Healthy and Happy New Year!

I'm busy fixing things around here (that had our house sale fall through at the eleventh hour .... UGH!!!). One thing I know I'll never be ... a Real Estate Person. Commercial maybe, residential? These people must be made of stone.

PS: In the outside chance you haven't noticed, just about everywhere you look Barry Schwartz is begging (his words) for your vote in the Search Engine Journal Blog Awards. Personally, I have no idea how Barry finds the time to do what he does. So wander on over and send Barry the 'all around good guy' .....

Saturday, December 29, 2007

Three Excellent Mash-ups

Don't have a lot of time? Think you missed something? These mash-ups update dynamically!

No doubt, you've used one of these at one time or another.
Take another look if you haven't looked lately!

Popurls - Added a lot of new content in the past three or four months.
Techmeme - How many people are writing about the same thing? It's a 'good thing'.
SEOMash - Top of the heap updates for the SEO / SEM crowd

Search Engine Journal opens voting

Nominations were held in a variety of categories last week for this year's annual Search Engine Journal Search Blog Awards.

The voting is now open and can be found here .

With ten of thousands of new blogs, this year gets a lot tougher to narrow things down ... but cast your vote! 

If things keep going at this pace, maybe next year we can have an award for the best awards?

Friday, December 28, 2007

NY Times ignores Fox - Fox trashes Twitter !

Perhaps one of the most visible ex-Googlers is Vanessa Fox. If you don't know her, she left Google to join Zillow, and more recently left Zillow to do some speaking and join the Search Engine Land team.

This morning's NY Times article (previous post) completely left out any reference to Fox. Journalism miss a beat here? Sure there's a lot of ex-Googlers out there, but something 'felt' really wrong with this.

I'm sitting in my office this afternoon and an RSS feed comes through from the 'Fox blog'. (If you're in or near New York, you don't work Friday afternoons, you watch your tech options tank until the close of trading...).

So I wandered over to read what was really one of the most comprehesive pieces on Twitter I've seen yet, references and everything. Absolutely great stuff.

Then I thought. The last time I checked, Fox's Feedburner stats showed a couple of million subscribers (All right, maybe I'm exaggerating a little? ...).

Can Twitter handle all this new action on a Friday afternoon? Thousands of execs playing on Facebook and waiting to go home. This IS primetime!

Twitter literally tanked ... on both coasts. Really. No Twitter. Zippo. (No Joke!)

Was it Fox? Was someone at the Times afraid Fox would 'twit' at them :)

Who pays the medical bills of all the people that had "Sudden Twitter Withdrawal" ????

staff edit 12/29 3 AM est

Wikipedia dropping in Google SERPS?

Several of our colleagues are noticing some drop-off of Wikipedia pages in Google's SERPS this morning. Drops of 4 to 7 positions are being noticed in a variety of spaces.

I suppose while some will speculate that this is a precursor to Knol, it's more likely recent feedback has Google realizing that changes to the Wikipedia pages aren't always positive or relevant, and often reflect a business or other agenda.

Well see :)

Ex-Googlers buy the Internet - IPO to trade on NASDAQ

Earlier this year, we had a few posts on 'Googlers cashing-out'.

We engaged a few of them (more than few?). All were truly generous with their comments, observations.

Today's NY Times has a piece on an 'assortment' of Google departees.

You can read the entire article here .

The question. Will Matt Cutts ever cash-out ?

As for the headline, we promised we'd never do that..... So we did.

Staff Edit Friday 7:23

Hi - I'm a MAC and I'm a Dell XPS (and more)

Some of the most entertaining reading lately on blogs and 'other media' have been the comments below a post.

As some of you know, I'm making a few changes around here, so I've been ringing out the year pointing to some pieces that I thought you might find profound, interesting, or just make you laugh out loud.

Best comments category:

1) In a weird coincidence, someone showed me a Dell XPS laptop earlier today. It was really very slick. "That's a Dell?" Taking a tour of the web-a-sphere tonight, I noticed this piece at Gizmodo quoting NY Times author Walter Mossberg who compared a Dell XPS with a MAC. The Dell won. Check out the comments :)

2) David Berkowitz blog took on Facebook about a week ago. Berkowitz was calm and genuine in the piece. 70 comments (so far?) weren't so calm .... Hopefully a few thousand of us will send this one to Facebook.

3) Finally, there's Guy Kawasaki and Dear Santa . How many times can you say Truemors? More comments needed here :)

Thursday, December 27, 2007

Notables for Thursday - Found around - Enjoy!

A few 'notables' for today:

Emily Chang posted a new travel social network at HiEverywhere.com .

Tamar Weinberg (where does she find the time?) produced this exhaustive list of mostly excellent resources. Bookmark this to read when you have a few weeks !!.

THE Lisa is now on the 'very kewl kid' list after making contact yesterday (See yesterday's post :)

Apple's stock hit 200 for the first time yesterday !

'Bargain Wednesday' here in the US not only had Amazon reporting record sales, but we found some really cheap memory at CircuitCity.com. I bought a few. Let's hope they're not 'really cheap' ?

Finally, Wired Magazine posted their take on the ten best gadgets of 2007 here .

Wednesday, December 26, 2007

Politics of Blog and Internet Marketing - Exclusion?

Seth Godin has a great piece on his blog today called Exclusion.

I'd call this one mandatory reading for all web marketers, bloggers, and website owners.

Here are a few examples that I found after launching this blog in August....

After setting out to 'penetrate an industry' that I had been relatively quiet in for years, and finally decided to brand my company (and myself) going in to 2008. The FIRST thing I did was target those who had already done it. I was changing my profile from in-house (and out-house) SEO to more writing and traveling. Some people I knew from many years ago. Some I had had casual contact or e-mail contact with. Others were successful (for now) and I wanted to begin a dialog, or at the very least, follow what they had to say.

Some were making the 'buzz of the day'.

For one reason or another, many practice exclusion at the expense of their own product.

Just because you're a superstar in your space today, doesn't mean you'll will be one tomorrow. It doesn't matter how many years you've been around, or even who you know or where you graduated from. There are too many examples to site and way too many start-ups ready to challenge YOU!?

Our experiences:
1) Robert Scoble gets it. You follow him on Twitter, he's going to follow you right back. There are many others that will. Most won't. It's a mistake. You can always block someone later.

2) Facebook. A little different here, as a lot of people prefer Facebook to be a personal space and not a promotional one. We targeted 35 search engine experts on Facebook, some whom I had met at some point or another, others that had made their way in recent years. Our Facebook example is really interesting (so far). Bruce Clay got it immediately (I haven't seen or spoken to Bruce in 6 years). One of his best writers, Lisa Barone did not reply and also keeps her Twitter posts locked down. Don't get me wrong, it all depends what you're using these services for, but you really could be missing that little 'gem' for your next blog post ?
Many can attest to the factual tidbits I passed along when I didn't have time to write.
3) MyBlogLog. You'll find more social bookmarkers here and very few 'closed doors' but if you're looking to promote anything, wouldn't it be great to have one of them 'Digg you', cite your story or Sphinn you? Your last 'twit' is right there at the top of your page!

I realize some of these people get more e-mail than they can count. They're busy. So am I.
Many don't return e-mail. This one's tricky. Not returning an e-mail is probably better than "Who the heck are you?" or "Do I know you?". More importantly, and I really hope everyone knows this by now..... Don't send an e-mail when you're angry or upset. Sit on it for a day. Take your frustration out off-line.

In the last four months, I've found more brilliant bloggers than I can count. I've tried to reflect those results in our Blogroll right here, so that you can find them too. It does change about once a week.

There are a LOT of new people out there that can teach us 'old guys' a thing or two, and many of them post every day.

Monday, December 24, 2007

Happy Holidays from SEO and Tech Daily

It's certainly been a fun and educational few months as I made my way back into the 'public' scene the last few months.

This post is simply to wish all of our friends, old and new, a very Happy Holiday Season and a Healthy and Happy New Year to all.

Many thanks for all of your notes !
Charlie Anzman (and company :)

Knol and Google Dynamic Indexing

Last week, for some strange reason, a post that we made about Dynamic Indexing and Google's new initiative Knol was deleted from this blog.

I learned this morning that the article was picked up by BlogBurst and Reuters, so rather than repeat the entire piece, you can still read the entire text at Reuters here .

Sunday, December 23, 2007

The Yahoo Searchlight Award NY February 12 2008

There's still time to submit your campaign to the annual Yahoo! Searchlight Award Show.

This year's award show will be held at the Time Life building in New York City on February 12th, 2008.

Panelists include Abbey Klaassen (Advertising Age), Kevin Ryan (Search Engine Watch), Greg Sterling (Sterling Market Intelligence), and Brian Morrissey (Adweek). Keynote Speaker is Rob Norman, CEO of Group M Interaction.

Rules and campaign submission information can be found on the Yahoo! Searchlight website here.

Queen of England on YouTube ?

The Sunday Buzz around the web today included an announcement that the British Monarchy has launched a video channel on YouTube. From all accounts, the channel appears to be authentic.

The page has historical Christmas Broadcasts from Buckingham Palace and other videos of the Royal Family dating back to 1957.

Perhaps the most interesting note on the "TheRoyalChannel" is that "The Christmas Broadcast or 'Queen's Speech' for 2007 will appear on this channel at approximately 3pm GMT on Christmas Day."

You can check out the Royal Channel on YouTube here .

Update: The site is, in fact, authentic. The announcement from Buckingham Palace was made on the official Royal Family website earlier today here .

Zawodny gets engaged - Heads for Africa ....

In a year when we saw more than a well-known tech personalities get married, it appears Jeremy Zawodny is the latest to take the plunge!

In a post to his blog yesterday, Zawodny announced he's "off to get hitched".

We wish Jeremy and Kathleen many, many happy years together.

Saturday, December 22, 2007

Microsoft Office Live upgrade, scheduled outage

Microsoft will be rolling out a variety of upgrades to it's Office Live Small Business product (including Firefox compatibility) over the next few weeks. Some downtime may be experienced during the first week of January. Details of the new enhancements can be found here .

Nominations done for Crunchies - Voting in progress

The Crunchies, jointly sponsored by TechCrunch GigaOM, Read/Write Web and VentureBeat have closed nominations and have already launched the voting page. You cast your vote here .

Update: Having trouble deciding? Robert Scoble did interviews with about half the nominees this year. The post is here .

Beta Review update - XP SP3, Silverlight, and Firefox

This past week, we noted two significant pre-release announcements. A little follow-up ...

The Firefox 3.0 project (the next generation) released Beta 2. In brief, it's a huge improvement over Beta 1 but still not ready for prime time. While the memory problems (330 of them?) have been fixed, we found that the kernel still likes to stay resident for a less 5-10 seconds, and a few other minor glitches which we'll be passing along to the developers (They are seeking comments for those who mess with beta boxes).

Sidenote: Microsoft's Silverlight is very messy on the current stable release of Firefox but looks great in IE7. Silverlight 1.1 is being promoted for installation right on the front page of Microsoft.com. For now, if you're a diehard FireFox user, you may not want to 'push the button'.
As for Microsoft's release of Windows XP Service Pack 3 Release Candidate on Technet this week, we ran it on the beta box for three days so far with absolutely no issues or software conflicts. More to come on this important roll-up. We feel pretty confident this pack will make final release in short order and serve to fix a number of conficting update problems and more. Refreshing to see Micorsoft continuing to support the deeply embedded XP user base.

Friday, December 21, 2007

Noticed this week in the Search information space

WebProNews has been growing their video library with some (very) informative interviews over the past few weeks. Their video blog can be found here .

Danny Sullivan and Barry Schwartz launched a Facebook application (more like a widget?) reeling off the very latest from Search Engine Land on your Facebook page. You can take it for a test drive here .

Finally Search Engine Journal has closed the nominations for their 2007 Search Blog Awards. If you haven't been following the somewhat 'open' (and just fun?) nominations, the article is still here . Get ready to vote!

AzoogleAds opens to small and medium business

Azoogle.com Inc. has launched a limited beta of their new 'Epic Ad Center', targeting small and medium size business.

The NY-based player in the higher-end fixed cost PPC space has, in the past, concentrated they efforts on larger advertisers with budgets of over $100,000 per month.

The new Epic Ad Center allows small and medium size businesses to create 'on-the-fly' display ads online, then target their desired audience.

Thursday, December 20, 2007

Kayak to buy SideStep

In a further consolidation of the online travel space, TechCrunch is reporting that Kayak is acquiring SideStep. Details have been posted to TechCrunch here

Big VC round for GainSpan ! - 20M in Series B funding

GainSpan, an innovator in Wi-Fi sensor technology, has closed $20 Million (US) in series B funding. This round led by Opus Capital, also saw existing investors participate including Intel Capital, New Venture Partners, OVP Venture Partners and Sigma Partners.

Opus General Partner Carl Showalter will join GainSpan's Board of Directors.

Microsoft unleashes XP Service Pack 3 RC to all

Microsoft has posted the 'Release Candidate' of what is planned to be the last roll-up Service Pack for Windows XP (SP3), to the MS download center for any user of XP to test.

While we are doing that on our 'beta box' here, we thought you might want to know.

This release is for 'testers only' and not for installation on any mission-critical PC.

The public post implies some confidence on Microsoft's part, as their Service Pack RC's, in the past, have been kept with a limited number of approved Beta testers.

Staff update: More information on Windows XP Service Pack 3 can be found at Microsoft's TechNet site here

Wednesday, December 19, 2007

The Tenth Milestone - Firefox 3.0 Beta 2 released

The second beta of the new Firefox 3.0 was released by the team at Mozilla late Tuesday.

Over 900 improvements have been incorporated in this release!.

If you have a 'beta box', you may want to take it for a spin, but note that Mozilla is emphasizing that this is still a Beta and not to install it on any mission-critical machines.

We took the Windows version for a quick test drive ... and will do a bit more before commenting, but so far, it seems like a dramatic improvement over Beta 1.

Goin' Mobile - More Juice for Juice

LA-based Juice Wireless has closed a third round of venture capital financing with $6 million led by 21Ventures.

Juicecaster is a free player application that interfaces with MySpace, Hi5, Xanga, Facebook and more.

Tuesday, December 18, 2007

Google to put the Davos Question on YouTube

Google has set-up a place for YOU to speak up and give your thoughts on the World Economic Forum's annual survey on 'how to make the world a better place', better known as the Davos Question.

"What one thing do you think that countries, companies or individuals must do to make the world a better place in 2008?"

You can check out the initiative announced today at Google's blog here

3.8 Million for Ideeli.com

Ideeli.com has secured 3.8 Million in financing from Kodiak Ventures and other angel investors. The upscale online shopping site offers products from luxury vendors.

Monday, December 17, 2007

Search Engine Journal Blog Awards

Loren Baker's Search Engine Journal this morning opened nominations for their annual Search Blog Awards. Some of this year's categories include :
  • Best SEO Blog
  • Best SEM Blog
  • Best SEO Plugin for Wordpress
  • Best Search Agency Resource Blog
  • Best Link Building Blog
  • Best Social Media Marketing or Optimization Blog
  • Best Local Search Blog
  • Best Video Search Blog
  • Best Mobile Search Blog
  • Best Google Blog Not Owned by Google
  • Best Search Engine Corporate Blog (owned by the search engines)
  • Best Contextual Advertising Blog
  • Best Affiliate Marketing Blog
  • Best Search Engine Community/Forum Blog
  • Best Search Engine Research Blog
  • Best Search Linkbait of 2007
  • Breakout Blog of 2007
  • Best Search Conference Coverage of 2007
  • Best Search Conference Coverage in Photos
  • Best Search Marketing Facebook Group
  • Most Giving Search Blogger
  • Best Independent Search Blog (not owned by media company or marketing agency)
  • Best Search Blog Post of 2007
You can submit your nominations to the post here

Sunday, December 16, 2007

Twitter, Twitter and more Twitter

The hyper-bloggers and bookmarkers are keeping an eye on lots of platforms. StumbleUpon and MIXX are getting a lot of attention.

Twitter continues to grow. Why?

MyBlogLog (a Yahoo property) now shows your latest Twitter post on your profile page. A new Twitter app for Facebook lets you not only read, but update Twitter from within Facebook, and display it on your Facebook page.

I don't know about you, but I really don't like to sign on to seven sites to find out what's going on or what my friends and colleagues are up to.

The combination of Facebook and Twitter is awesome. Keep MyBlogLog's cookie going and you're learning and marketing at the same time .....

Saturday, December 15, 2007

Let's attack the 'big guys' !

While everyone is running around pointing fingers at Google's latest initiative 'Knol' and some worrying that Google is going to take over the entire world, maybe it's time for a little retrospective.

Google has managed to maintain (and grow) their leadership position by staying 'flexible'. They change dynamically with the times. In this environment, that can mean daily.

When you achieve huge success, there will ALWAYS be people taking shots at you, or worse, anti-trust shots. The fact is that Google was the first to recognize they could engage the community right here on the Internet. It was a huge step forward. They monitized almost everything they did along the way, and only gave away what they had to.

History lesson?
Microsoft and Intel - In different ways, Microsoft and Intel, once dubbed 'WinTel' by the 'attackers of the time' managed to make their way into the pockets of almost everyone in America. Whether it was in your car or on your desktop, they were there. For the first few years, it was called business success. Then came the lawsuits.
They were under heavy attack and they spent millions (billions?) fighting legal battles and allegations. A few of which, I suppose, were legitimate. Most were born out of the lack of resources (financial and otherwise) to compete. IBM in years prior felt the same heat but in a different way.

Where were the challengers and visionaries? Any company, with the right people, and the right financing can compete. That's what capitalism is all about? Despite what you might read, there's plenty of capital out there for the right company. The VC gang is trying desperately to find that company.

Although I do believe that greed continues to be one of the biggest problems in our society, this piece isn't about greed at all.

Microsoft, despite recent initiatives 'could' go the way of IBM. They won't go away. They'll remain strong. They could stagnate. Maybe it's an over-simplification, but the reason seems obvious. From shirt sleeves to multiple levels of management. From the ability to embrace change rapidly to cautiously entering markets that are already heavily populated. Maybe they should just 'lose the suits' and go back to tee-shirts?

Wall Street needs a heads up too. The first dot-com crash was a result of analysts that had NO CLUE. I'd like to think it's a lot better now, but when Microsoft buys a 'little piece' of Facebook and the stock takes off for the first time in years, you have to wonder, just a little.

There are more than a few incubators out there looking directly at Google. Heads continue to roll at Yahoo and AOL. The 'founders' are back at Yahoo. Can they take on Google? Better yet, should they?

Companies needs to lead, not follow. Visionaries like Jobs and Case (and others) seem to be able to come back, whenever they want, and turn a company around. We need more of these people to level the playing field.

When people attack and sue, lawyers get rich and the stockholders suffer. There is no productivity (or job creation) at all.

The winners for this year no doubt will be Apple, Google, and yes, Wal-Mart.
Think about why. Then re-write your business plan for next year....

Paint.NET to version 3.20

Probably the best FREE graphics creation tool, Paint.NET, was moved up a notch to version 3.20 yesterday.

With numerous new and improved features, Paint.Net continues to be one of the best freeware graphics programs around.

You can download Paint.NET here. If you LOVE it, you can help the project by sending your vote to Digg here.

Kudos to Rick Brewster and the entire Paint.NET team. Keep it comin' !

Friday, December 14, 2007

SMX West discount!

Worth noting (a non-requested plug :)

Limited time - SMX West - $400 off here .

If the price gets any lower, I may just fly ....

When Google Speaks .....

By now, I would assume that somewhere you've probably read about Google's test initiative called Knol. There's been more news stories and commentaries in one day on this blog post than I can remember..

The best part is, if you look at the bottom of the original post on the Google blog, you can watch the list growing.

Web 2.0 just gets better every day :)

Duck Wikipedia! The post is here .

Top 40 people of search 2007 - Vote and give

UK-based SEM company wants you to vote.

It's that time of year.

Why not vote for your picks of most-influential people in search and SEO here, and they'll give $500 to charity!

Great idea. Matching funds anyone?

Thursday, December 13, 2007

New Flickr Uploadr 3.0 released - New client software

Yahoo's popular Flickr online photo gallery team announced the release of a significant upgrade to it's Uploader (yes, it's spelled right :) client software for Windows and Mac.

Version 3.0 includes sets, labels (and more!) and can be checked out and / or downloaded here

Yes, it's free .... :)

Google AdWords Editor 5.0 released

Google released Version 5 of the Adwords client application for Windows or Mac.

The downloadable campaign management app includes support for local business ads, import and export and other features.

Adwords Editor 5.0 can be explored or downloaded from Google here .

More New York - SYS-CON events 2008

As the Web continues to meet Wall Street (and Madison Avenue), 'Silicon Alley' in New York continues to grow with more companies opening offices each day.

SYS-CON, publisher of numerous programmer's and other tech magazines (and online journals) has an impressive line-up of events, all to be held in New York City, including an iPhone Developer Summit, Google Developer Summit, and others.

The tentative line-up of SYS-CON 2008 events can be found here .

Be sure to check out the links to the SYS-CON publications if you haven't visited them before.

Digital Domain files to go public

Digital Domain (be sure and check out their VERY cool website) has filed with the NASDAQ stock exchange for an IPO set to raise approx $100 million (US). The trading symbol, should the Initial Public Offering go forward, will be DTWO.

The award-winning company has produced computed generated special effects for films and other media. They also maintain a strong position in media convergence with online branding and an impressive list of clients.

Wednesday, December 12, 2007

CNET to shutdown Newsburst.com

CNET's News.com sent out an e-mail to users of Newsburst.com, advising that their online feed reader website will be shutting down on December 31st.

They are providing opml files as of today for import into your own browser (or feedreader) for existing users.

The big question. What will they do will a cool URL like Newsburst.com ??

Stay tuned.

Intel gets Social with CoolSoftware.com

CoolSoftware.com launches as 'voting community' for user-generated software.

Coders now have yet another place to showcase their talent, this time being delivered from chipmaker Intel.

The look and feel of 'CoolSW' may appear familiar as Intel chose to go with the Pligg Content Management system, currently being used by Sphinn and numerous other community websites.

Last year Microsoft entered the open source social arena with CodePlex which has grown and now sees daily submissions.

While Sphinn's Michelle Robbins has been making almost daily functionality and other tweaks to the Pligg CMS, it appears Intel chose to go with a more vanilla version at this stage.

Tuesday, December 11, 2007

Super Tuesday - Techie Alert - Huge Windows Update

If you're anything like me and try to keep web-aware programs silent until you need to, you may want to wander over to Microsoft Update tonight (or TechNet, or the Microsoft Download Center).

In what has to be the largest Tuesday XP / Office update that I can remember, Microsoft began rolling out a huge group of updates today that on our (up-to-date) test box was 52 MB!

Several of the updates are marked critical including a new patch to stop remotely executed code in IE7. In fact, the entire cumulative IE7 patch is included in the update.

I only updated our test beta box tonight, and so far, all is A-OK, and no other programs have been effected.

Google Anchor Text and Crawling Patent issued today

Bill Slawski (SEO by the Sea) once again discovers a patent by a major search company issued today. This one deserves everyone's eyes ... that are in SEO, SEM space, etc.

The piece by Bill can be found at his website here .

Monday, December 10, 2007

Another Dot Com Bubble ?

We couldn't resist posting this video. (Kudos to Danny Sullivan for passing the link on Twitter).
Can anyone relate to this ?
Dec 11 Staff Update: Unfortunately, the very funny video that had appeared hear was pulled from YouTube Today ....

More Real Estate and Search and more Fox ?

If you missed our piece Saturday on Real Estate SEO, you might want to check out Vanessa Fox doing a little Real Estate video for Reachd.com.

A few other WebmasterWorld PubCon videos by Reachd can be found here .

Update: 'Super-blogger' Tamar Weinberg has posted a PubCon recap here with lots of links and gobs of photos at Flickr here

Commodore 64 25th Anniversary tonight

Although it's somewhat late notice for most of us, this piece which (we picked up on about 10 minutes ago) makes some great reading (especially for the younger crowd in our midst :)

Remembering the Commodore 64 - tonight in Mountain View

Check this out! There's some great memories here. Better yet, see if you can get down there ??
Wozniak?

TopRank BigList and why we like Lee Odden

I've gotten a couple of e-mails this morning about our addition of the TopRank logo (lower left) when we don't appear on the list.

The fact is, we're sorta are .... We're still here.

Special thanks to Lee Odden for a some 'special recognition'.

LinkedIn new features now live

Mario Sundar and Lucian Beebe provided a little insight into the new features and the new look at LinkedIn this morning.

You can read the two articles in one place here.

Sunday, December 9, 2007

You have to go to Paris - Tell your boss now !

You have to hand it to whomever is promoting LeWeb3. The Internet event enters it's fourth edition on Tuesday and runs two days, Dec 11 and 12 (Paris time :)

As I write this, there are 1710 participants registered.

What's really interesting is that when you 'cross the pond', you get a lot of new ideas and information. A great example is LeWeb3's nominated start-ups.

I'd bet a lot of us never heard of some of these companies. It's international and it's important.

Just think, you could be writing code right now for something that someone else has already launched. Are you ready for that?

The gangs all there ..... just about. A large variety of participants from 'the states' as well as a very cool cross-section of European and Worldwide web people, major companies, mainsteam media, and more.

For you twitter fans (addicts?), some of whom seem to be having a hard time finding it, the official LeWeb twitter address is lewbe3r ).

Bring some warm clothes. Temperatures are running about 45 degrees (F) days and in the 30's at night.

Nominations for the Crunchies - It's not too late

The Crunchies, an award program jointly sponsored by Techcrunch, GigaOM, Read/WriteWeb and VentureBeat is entering the final days of nominations. December 12th at midnight (PST) is the deadline for nominations.

Award benefactors include Microsoft, Sun, and Charles River Ventures.

The award ceremony is slated to be held Friday, January 18, 2008 in San Francisco.

Info on the Crunchies, nomination forms and more can be found here .

Saturday, December 8, 2007

Microsoft releases more - Volta Preview arrives

Microsoft has released a preview of 'Volta', a new toolset which enables programmers to built muti-tier, cross platform web applications. The .NET platform tool is for programmers and aimed at streamling the creation of multi-tier applications. Some are comparing it to Google's GWT (Google Web Toolkit).

Recently Microsoft also introduced Popfly, a Mash-up initiative which we found easy and fun to experiment with. It is worth noting that Microsoft chose to use the .ms domain for that launch.

Will any of these rise to mainstream use. Way too early to tell. The Microsoft Volta Preview is free and requires the recently releases .NET framework 3.5. Be sure to read the known issues, software requirement and limitations. Preview software should not be run on a mission critical computer or network.

Real Estate SEO - A REAL example that worked

Whether it's Travel, Real Estate, SEO, SEM, or whatever space your company deals in, one thing has happened. Internet consumers are getting smarter, much smarter. They're spending more time shopping, comparing and researching. They're looking for quality and price.

Impulse, in this economy, has taken a back seat in almost every sector.

Those of you that have been reading this blog for a while know that my wife and I decided to put our little place in Northeast Pennsylvania on the market just before the sub-prime nightmare hit.

This week, the contract was signed. The Realtor didn't sell it. The MLS didn't either. 100% white-hat SEO sold it. If you think I expected it, you're wrong. Was it a fluke? NO. Read on ....

Here in Pennsylvania (laws vary by state) there's a vehicle known as 'Exclusive Agency'. It basically means the broker can sell it or you can yourself. If you sell it, the broker doesn't get commission. Note: I am NOT a real estate agent, so if you're considering any of this, be sure and read the pros and cons this type of agreement before you think about it! It may not be right for you. Better yet, get a lawyer.

So here's how it went. There's a lot to be learned here for SEO pros, Real Estate agents, people looking to sell a house, and many others.

I suppose I need to qualify some of this. Pike County PA is one of the fastest growing counties per capita in the Northeast United States. It's commuting distance from NY. It's friendly and it's beautiful. Although the housing market growth slowed in recent months, the potential upside for a buyer was good. This whole concept probably wouldn't work in a major metro market.

The first thing I did was list the house with a local prominent broker who we knew and trusted. They know the neighborhood, and of course, they put our home on the MLS. They were also much more net saavy than I expected. They put the house on Google Base, Trulia, and a host of other Real Estate and relocation websites.

The next thing I did, using PicasaWeb, Flickr, and a little clean SEO was post this page . It's still very much in the SERPs. (Hey, it's still a contract, not a closing!).

A picture tells a thousand words so I took the photos myself, lots of them, then paired them down. I shared them with the broker. Why not?

Next... I looked for websites where the house wasn't being shown including Craigslist which premiered earlier this year in the Poconos. (This area is considered part of the Poconos although the local area has a significantly different profile).

I listed the house on Zillow (Zillow at the time was getting a lot of PR!) and every other FREE real estate website I could find. Where it was allowed, I linked back to the page above. What I found out is that a LOT of these sites share or syndicate. Within days, I found the house on a ton of websites that it hadn't been submitted to.

Then we did a little networking. We knew that Vanessa Fox was selling her house so we jotted a little post on her post. (For those of you not 'living' in the Search Engine community, Fox used to head Google's Webmaster Central team, left to go to Zillow, and more recently joined Search Engine Land and a VC company).

Winter is a BAD time to sell in the Northeast, so as the leaves fell and time went on, I was pretty sure we were toast until Spring although the calls kept coming.

The numbers:
73% of the showing came direct from our website.
27% from the MLS and the Realtor.

How do I know?. We asked every one that came. They had printouts (Note the PRINT button at the bottom of the page!).

The direct showings were all serious buyers probably because of the wording on our page. I went on to create HONEST, PERSONAL relationships with the people I thought would like to live here. I showed them all the positives and negatives.

We DIDN'T spam a whole bunch of Real Estate forums.


I don't want to make this the longest post I ever wrote, but it doesn't take a lot of reading in between the lines.

To our friends in the Real Estate space, be careful with offers of web marketing that sound too good. With keyword CPM's going higher and higher, there's a lot of bogus stuff out there. There are also a lot of legitimate companies that can help you. (Not us, we're not accepting clients for a variety of reasons right now).

This piece is a real life example for many. Check out the links. Do a little more homework. I honestly believe that this post is one of the most important that I've written, in a very difficult time for many during the holiday season. I hope it helps.

Friday, December 7, 2007

First Page Rank, now Google SERP Panic !

We noticed it here a few days ago. Then a few of our colleagues noticed it. Today, a whole bunch of the SEO and SEM forums are discussing it.

There appears to be, at least for for now (in specific spaces), a huge realignment in Google's organic SERP's (Search Engine Relaltive Positions).

Panic?

Well, in the case where some companies have come to rely on their positions to maintain their staff and salaries, I suppose that panic is a more-than-a-little warranted. SEO's as well are concerned about client contracts, etc.

The important thing to realize is that every time Google makes a change to their algorithm, stuff is going to happen. The more feedback we provide the better!

Is this a repeat of the 'Florida mistake' a few years ago? At first blush, on some of the terms we looked at this morning, you could come to that conclusion.

The important thing to realize is that Google has more servers than ever before and until all of this gets 'washed out' and proliferates the servers, nobody really knows .... yet.

All we can do is hope that the 'new' results are more relevant than in the past, and if not, it is straightened out quickly.

Is everyone getting a Mac ? Apple Buzz

In the past two weeks, it seems like everyone I'm speaking to is 'Heading for the Apple store'. While I always expect to see 'graphic types' and yes, the entire search engine crowd from California running around conventions with Apple notebooks, there's something new in the wind here.

The buzz is hot and heavy.

It's not iPhone. It's MAC!

I think the MAC bug is biting. Maybe it's the commercials. I'm seriously resisting.

If you want to take a peek at what your site or blog looks like on a MAC (sort of), head on over to Apple.com and download the Safari 3 Beta for Windows. It's fast and very cool. The first versions were buggy. The latest version is stable here, and the browser is rocket ship!

Staff edit Dec 7 AM

Thursday, December 6, 2007

JetBlue to offer e-mail, Yahoo IM on flights

JetBlue reached an agreement with Yahoo and Rim to offer FREE Yahoo E-mail, Yahoo Instant Messaging and also corporate e-mail on WiFi enabled Blackberry devices.

The new Internet services are scheduled to begin with the Blackberry service on December 11th.

Sharing in GMail and Live.com

Earlier this week, GMail accounts became enabled to communicate with AOL's Instant Messenger within GMail. It appears most accounts are now enabled. You will have to go into settings and log on to IM to activate the feature. No software necessary. You can connect with your IM 'buddies' now.

Live.com has also implemented a 'sharing' system in recent days where you can see the online status of other Live.com users that you know. We haven't tested it with anything other than @live addresses, but it's probably a safe assumption that the feature will also find Hotmail and MSN accounts.

No doubt Microsoft wants everyone to have an @live address (Hint: Get your name before it's gone!)

So, now that we're all connected, what do we talk about? :)

OpenID release 2.0

The OpenID foundation, an open source initiative to create a free and universal log-in identity across the Internet has released version 2.0.

Numerous major companies are already embracing, helping and/or keeping an eye on OpenID as a potential 'standard'.

More details are posted to the OpenID website here .

24 million for MyStrands.com

In a second round of funding (now totally about 55 million), MyStrands, a developer of 'social recommendation techniques', has raised 24 million (US) is Series B-2 funding. Spanish Bank BBVA lead this round.

MyStrands.com provides real-time recommendations of products and services and is yet another company targeting the mobile market in the coming years.

Wednesday, December 5, 2007

An unconventional way to buy PPC keywords

Why I don't buy the keywords the search engines recommend (sometimes).

Over the years, I've probably tried at least 50 keyword 'scientific' programs. Many are very good, and the suggestions from the search engines are good ... but prepare that budget!

On numerous occasions, I've tried what I like to call 'real world searching'. While the search engines can give you a good take on the numbers of what people are searching it isn't always the way to go for YOUR campaign, particularly in niche markets.

So give this a spin and let me know how it works for you. The next time you're in an office with 20 or 30 people, try this little test.

"If you were looking for this, what would you search?". Tell them to write it down and go ahead and search it. Ask them which search engine they used. Look at the results on each monitor. Were they relevant results?. What their query decent?

Want to find a whole bunch of very low budget keywords that may just help you save a few bucks and not have to buy 'the entire set' to compete. Give it a go.

To our friends in Seattle, we hope the water retreats soon!
Charlie Anzman

Bloggers report live from two conventions at the same time

Ever since news went 'real-time' worldwide and broadband Internet finally hit rural America, the web has introduced one innovation after another. Some good, some great, and some .... well you know.

So as I'm sitting here trying to get some work done, my Google Reader is going crazy and people are 'twitting' like no tomorrow from the search conventions in Las Vegas (PubCon) and Chicago (SES).

Some of it's actually pretty funny.

It reminds me of the days when you rushed to 'break that story'. Of course, today, you pretty much know somebody just broke the story that you think you're breaking right now .... Right?

Tonight's positively an interesting (fun?) night. It appears those who have been doing web marketing for a while are mostly hanging out at PubCon, while there's a large audience of heavy hitter advertising people (and other media moguls) trying to get their feet wet in Chicago at SES.

There's only one good thing about these two conferences happening at the same time. Think of it as having the best seat at the football game. Watching it on TV.
I'm sitting here watch the threads go by on a computer monitor. Raw feed. Unedited ! Although I haven't figured out who to root for yet, it's not only entertaining, but I think I actually learned a little tonight (Did I say that?) .

With all of the hyper-blogging from the two conventions, and 'rush to press' from a few, you have to wonder what's next? HD Twitter? Digg in Hi-Def? Google reads it for you? (Some think they already do ..).

Does Matt Cutts go to these things with body guards?

So here's a few highlights and links (which just got much easier - see below):

Lee Odden (Top Rank Online Marketing) seems to get the 'Top Rank First to Flickr' award (when was the last time someone gave Lee an award?) and Marketing Pilgrim's Andy Beal is promising 100 Flickr pics tonight?! They're not there yet. You'll just have to .. ugh ... search.

Instantaneous recaps were excellent on the Bruce Clay Blog .

And finally, I just realized Search Engine Land posted a BIG list of Day 1 Pubcon / SES coverage links, so you can catch up here ... and I can go back to work.

Update: Beal comes through ... First pics are here.

Tuesday, December 4, 2007

Ask.com releases top 10 searches for 2007

As IAC/Interactive (and Liberty Media) begin the process of figuring out how to spin off more of IAC's companies next year into individual publicly traded companies, it's fairly apparent that Barry Diller's continued energy (and proxy from Liberty) is staying focused on Ask.com.

(My wife wants to buy Home Shopping Network :) Hmmm ...

Earlier today, Ask.com released their Top-10 searches of 2007.

News Corp's 'MySpace' came in at number 1, followed by 'Dictionary', then 'Google'.

The buzz continues. The complete list and press release is here .

Monday, December 3, 2007

Digg is far from Dead

Some have expressed the opinion that it's time for Digg to 'take the cash and run'. Sell now while you're at the top? Mission accomplished?

Despite the ongoing proliferation of social bookmarking sites, Digg continues to add new features and categories.

A few hours ago, Digg premiered the long-promised images section employing image recognition technology to avoid duplicate submissions. Digg will also crawl images from a submitted URL.

Tonight's new release also includes some new Digg categories including Offbeat and Lifestyle.

Finally, if you haven't checked out Digg's dynamic screensavers, you can get your very own here.

Pubcon and SES Chicago coverage on the Web

Webmaster World's PubCon and Search Engine Strategies Chicago fall on the same dates this year - Today through Thursday.

Many in the industry have had to choose between one or the other. The staff at Yahoo is splitting their staff to attend both, as are many others.

I was in Chicago several years ago for SES. It's COLD this time of year, which no doubt had some bearing on a few 'choices'.

In any event, for those like me, that are staying here on the east coast, Search Engine Land has provided some resources for watching coverage on both events on the web here .

Wikipedia HQ to move to Silicon Valley - Seeks new CFO

While we have been critical of the 'human-edited' Wikipedia project in recent months, apparently there has been a lot of improvement.

A news story this morning prompted us to re-visit the pages that we used to frequent for a variety of reasons, and we found a pleasant surprise. Numerous volunteers had cleaned-up the commercial invasion of those pages, and they were back to facts, hopefully for good.

There's no doubt that in the sectors that we watch, the project has gained some responsible volunteers.

The Wikipedia Foundation is moving from St Petersburg, Florida to San Francisco shortly and a look at their blog shows a number of open positions including Chief Financial Officer.

Sunday, December 2, 2007

AOL launches finance beta - Stock sites flourish

With all of the major portals, search engines, financial market websites and others now reporting stock quotes and financial news, AOL introduced their own entry in the crowded field late last week. You can take the AOL finance Beta for a test drive here .

While there are simply too many improved (and new) finance news websites to mention here, the past six months has seen a complete makeover at CNBC, a 'partial' sale at TheStreet.com, the introduction of Fox Business News, dynamic updating at Yahoo's stock quotes and many more.

No doubt, a lot of companies are keeping an eye on the lucrative financial markets web space.

Reuters has been using Pluck's Blogburst to include stories from independent blogs (including 5 stories from right here :). Their editors are hard at work weeding through the hundreds of feeds to be sure the most important stories reach their target audience at Reuters, Fox Business, IBS, Cox, USA Today and other members of the their network.

New venture capital and private equity websites have premiered as well. With more angel funding and private equity investments in the technology space than ever, a large audience has developed for these news stories.

Perhaps one of the best in partnering has been Forbes but their full page 'skip this ad' advertisements are still annoying. There has to be a better way.

Murdoch bidding for Linked in ? The rumors continue

The rumors continue about News Corp and Linked-In. The latest was posted today to the Silicon Alley Insider.

I for one, wouldn't be surprised.

1) As I've said many times right here, you may not love him (Murdoch) but he's a genius as far as staying ahead of the media / technology curve.

2) The social networks at some point will be forced to consolidate. There's simply too many social bookmarking sites with a 'general' audience. Niche networks will continue to proliferate both within the newer, large social networks and outside of them. Sound like 'the original web'? You bet. Lots of websites, lots of blogs and a few 'engines' connecting them.

Staff Update: At noon on Monday, numerous sources were reporting that News Corp is NOT involved in talks with LinkedIn.

Two SEO site birthdays in a row

Well gang, it turns out that it's not only Search Engine Land (yesterday) that's celebrating a birthday. Today is the fourth anniversary of Search Engine Roundtable

Think we have enough forums yet?

Another Expo for Bloggers - BlogOnExpo pre-launch

One of 30 sites now participating in the Mashable-sponsored OpenWeb Awards, BlogOnExpo is a FREE expo for bloggers started by Aditya Mahesh.

From the pre-launch website, we found an impressive line-up of 'keynotes' and/or upcoming interviews.

The 'expo' is set to launch January 15, 2008.

While there's still nothing like one-on-one networking, this very well may be an idea whose time has come (and may save some of us from Twittering in airports? :)

Saturday, December 1, 2007

Danny Sullivan's Search Engine Land hits 1 year mark

It seems like yesterday that Danny Sullivan was still negotiating with the company he sold Search Engine Watch to, while continuing to putting together Search Engine Strategies conferences for them.

Then came the rumors, then the announcements, a contest for a new name, then Search Engine Land.

Today, SearchEngineLand.com celebrates it's one year anniversary on the web.

Some really interesting statistics were posted by Sullivan earlier today and can be found here.

ILoveRewards.com gets 3.3 million - Venture Capital

Privately-held startup ILoveRewards.com has closed 3.3 million in angel venture capital funding from JLA ventures and others.

What would you do with the money? Check out the blog here

Friday NiteCap - The Winnies and a new AOL widget

As I write this post, there are a post-award parties going on in LA, after the Inaugural Winnies Awards. Sponsored by a variety of Web-based video platforms and other Internet multimedia companies and startups, the 'Winnies' are a somewhat 'different kind of promotion' which appears to be working with a huge buzz tonight across blogs and the web.

Details on the Winnies and the 2-300 attendees tonight can be found here .

AOL today introduced a new widget which can be used on your desktop, or even inside of iGoogle. The widget updates what's hot across the web and is searchable. The announcement from AOL and links to the myAOL or iGoogle versions is posted to the myAOL blog (along with a few photos of Frank ?) here.

Friday, November 30, 2007

Two Firefox updates in one week

In the outside chance you have Firefox auto-updates turned off, you may want to tap 'help' then 'check for updates'.

Firefox released an update earlier this week and another one today and the current (stable) release is 2.0.0.11.

We tested the all-new Firefox Beta 3.0 last weekend and found the same not-ready-for-prime-time problems as many others.

In our case, the new Beta gobbled up LOTS of memory and managed to stay resident after closing. Of course, that's what Beta's are all about and we sent a full report of our findings to the development team. We'll be checking back to see how the 'next generation' Firefox improves over time.

From the 'in case you missed it' category: Google continues to make daily headlines. We counted no less than 50 on-line publications (there's probably more :) reporting on the press release issued this morning by Google that they will, in fact, be a bidder in the upcoming wireless spectrum auction by the FCC. (Google has been using cellular, rather than GPS for it's mobile navigation application. Now that was an cool development).

To those going to PUBCON .... sorry we can't meet you at the craps table :)

Wine tasting on the Web - Snooth.com gets additional angel funding

Don't like that last wine you just tried?. There's always Snooth.com (with an 'n), being touted as the world's most comprehensive wine database.

Launched in June of this year, the New York-based start-up announced 1 million dollars in a second round of angel financinh this week.

The funds will be used to take the company worldwide, and as Philip James, Smooth's founder worded it, they'll be "staffing up, becoming more professional, and generally growing up".

The funding comes from the company's original backers and a new group of international investors who were not named in the press release.

Thursday, November 29, 2007

Google launches Gmail Group Chat

Google today launched a new feature which allows 'chatting' with several other users, from with GMail. The chat client also now includes emoticons.

More on the new GMail feature can be found here

PubCon Net Convention in Las Vegas on December 4

Remember when all you had to plan for was COMDEX?

The Internet has spawned a slew of conferences and conventions in the past few years, across the country (and around the world).

Next up is WebmasterWorld's Pubcon, December 4th-7th at (You guessed it) the Las Vegas Convention Center.

This year's tentative Pubcon speaker roster is pretty impressive and can be found here .

Anyone for a few days in Vegas .... again ? :)

You can buy the Internet ! Introducing QNET

Now, YOU can buy a piece of the Internet. Well, sort of.

Trading began this week on the NASDAQ stock market of a brand new index comprised of a broad range of Internet stocks, including a wide variety of Internet services and cutting-edge companies, both listed on the NASDAQ and other US stock exchanges.

Trading under the symbol QNET, the index began trading early this week.

Wednesday, November 28, 2007

Page Rank vs Trusted Sites and a new Google Patent

As I continue to read the ongoing 'dialog' about the recent Google Page Rank changes, it's become pretty clear that the fixation with Page Rank will continue.

A number of you have incurred the dreaded -30 (or 40?) penalty in recent days and are actively seeking answers.

Others are watching their websites go from the top 10 to the -90 penalty category in just a few short days.

We reviewed some of these sites today. Some 'earned' the penalty (see below). Others may only be temporary victims of an algorithm adjustment. Something that almost always occurs during a time like this, and usually can be rectified over a short period of time.

Earlier today, I read a post by Bill Slawski on a new patent granted to Google just yesterday on "Web Spam, Doorway Pages and Manipulative Articles". Google applied for the patent, according to Bill, almost 4 years ago on December 10, 2003.

The key point in this piece is, that if you take the time to read the somewhat lengthy document, your answers may be right there. The patent literally spells out how Google is attempting to weed-out spammy websites (and blogs) and is a must-read for all of us.

It's a lot more than just paid links.

Bill's piece is posted to his website, SEO by the Sea here.

More on MyBlogLog

Wednesday morning 'update':

Some may have noticed that yesterday, we put an short update on our recent MyBlogLog post to explain a little more about cookies. Just a few facts that probably should have been included in the original piece.

This morning, we received a note (via MyBlogLog) from Yahoo's Ian Kennedy pointing to this page where it explains how you can 'block your face' on other sites while surfing with MyBlogLog when you wish to. A cool tool.... and Kudo's to Ian for reacting so quickly...

More Google ....

We've had numerous discussions here relative to Google's 'dynamic indexing' of blogs lately .....

It was pretty obvious, when we posted the 'Google Green' piece yesterday that it would be an international headline within hours.

It was still an important story to a lot of people so we posted it after seeing it on the Google blog.

Just curious, we checked back just TEN MINUTES later. The story had already been indexed by Google. This is getting truly amazing.

edited staff Nov 28 PM

Tuesday, November 27, 2007

Google co-founder Larry Page announces new Green Initiative

Google co-founder Larry Page issued a press release today, and made a rare direct post to the 'Official Google Blog', announcing new initiative and dedication by Google towards 'renewable energy'.

Page co-founded Google together with Sergey Brin in 1998.

The post begins "Clean and affordable energy is a growing need for our company, and we’re excited about the opportunity to help create competitive green alternatives".

The rest of the blog post can be found here , and a link to the Press Release from Google Inc. is here .

Venture Cap - Yodle funded for 12 million

Yodle Inc., a local lead and online advertising services (and apparently upcoming competitor to Idearc) has raised $12 million in venture capital from Draper Fisher Jurvetson and Bessemer Venture Partners. The press release made late yesterday can be found here .

Are you really logged out of MyBlogLog?

Yahoo appears to be getting a little ambitious with their tracking cookies. They already own two of the most effective bookmarking / networking sites on the net - MyBlogLog and, of course, del.icio.us .

Sometimes you want to be 'seen' on other peoples blogs and sometimes you may not.

Now that MyBlogLog is using the universal Yahoo sign-in, you have to log-out twice. Once out of MyBlogLog and again out of the Yahoo network. That makes complete sense to us.

The problem? You're still logged-in to MyBlogLog.

Two solutions... Close your browser and re-open it OR use the most overlooked and our highest rated free utility out there - CCleaner (or Crap Cleaner). Dump your cookies and cache in nanoseconds (when you want to).

You'll probably be AMAZED at the amount of MB (or GB!) of unnecessary 'stuff' you unload.

During the install, you may (or may not?) want to opt-out of the Yahoo toolbar and automatic updates. I'm not big on having 15 or 20 'web-aware' programs running and always opt-out of auto-updates and instead, do an occasional global update of the network.

It seems that everyone targets Google for tracking (and, of course, Doubleclick ... :). The reality is, almost every major website site does it (and not just search engines), whether they use the information internally or sell it. It'll never change. It's a huge profit center with more start-ups enabling user tracking every day.

Most surfers ignore it. I don't run CCleaner after every session but it's nice to get a 'fresh start' and clean the 'gunk' (some potentially dangerous gunk?) out of the cache every once and a while.

Sidenote: Someone asked today why comments aren't enabled on this blog. The fact is, at the moment, we just don't have time to moderate them. In about 45 days, we will, and comments will be enabled along with the new look and feel of SEO and Tech Daily which should premier around the same time.

Update: Ian Kennedy's visit to our blog had me revisit this post, something I rarely do. It's important to point out that not all cookies are tracking cookies. Some cookies simply tell the provider that you are logged in, so you can stay logged in. Others provide anonymous surfing habit information or enable analytics. Where would we be without analytics? Cookies continue to play an important role on the web. We obviously still use MyBlogLog on this blog and keep it turned on while wandering blogs quite often. The return visits are interesting and occasionally important. Ian didn't request this post, but I will drop him a note ..... via MyBlogLog :) Charlie

Monday, November 26, 2007

Analytics that designers and SEO's should know

Community quick post ... Odds and ends from 'the mountain' ...

We averaged a few past-month analytics from 29 websites today and came up with the following results:

Browsers: IE (7 and 6) over 80 per cent.
Firefox continuing climb with between 12-14% of page views. (If you look like crud on Firefox, it's time to fix it!). Safari also climbed a bit averaging 3 per cent (Thank you iPhone?!).

Users:
Most common (approx 60%) screen resolution is 1024 x 800. The rest of you are all over the place, with a few still lingering at 800 x 600...

The biggest change in one month. Dial-up users now averaging below 5% of users. First time.

The rest of you did a great job covering the news :)

Added Brogan to the Blogroll - Thought his blog was cool.

Finally, congrats to fellow Pennsylvanian, the 'Nanny', whose obvious addiction to blogging appears to be paying off (Nice job Shana!)

Microsoft dot net version 3.5 comes out of 'pre-release'

Developers and others using the latest incarnation of Microsoft's dot net platform (3.5) may want to head over to the Microsoft download center to grab the latest release posted late last week.

(Be sure to uninstall the pre-release version if you're using it. If you experience difficulties with the on-the-fly update, download the full executable ... and reboot).

Worked for us.

Sunday, November 25, 2007

CNN / YouTube Republican Debate - Still time tonight

It's still not too late. The CNN / YouTube Republican debate will be held this Wednesday, November 28th, hosted by Anderson Cooper on CNN.

Although today is the cut-off for uploading video questions (from YOU) for the candidates, as of 10 PM on the east coast, the YouTube entry page was still open.

Will you be asking the tough questions Wednesday? Why not?

Grab that camera. You've probably still got an hour or two ... depending on how much 'good stuff' the CNN editors think they already have.

Mashies become Open Web Awards - Others join project

Pete Cashmore's Mashable Awards has a new name, and a bunch of new partners. The preview of the Open Web Awards can be found on the Mashable site here.

Joining Mashable, is Marketing Pilgrim (Andy Beal), Techdirt, Blognation, Gadgetell, Pulse2.0, WatchMojo, Collective Thoughts, Andy Beard and others.

Sponsorships are still open but no, you can't nominate yourself yet :)

Saturday, November 24, 2007

NBC, FOX and the update on Hulu (and the writers strike)

Earlier this week I did a quick review of the NBC / FOX online joint video venture called HULU. Being admittedly a little brain dead this week, I thought I had been locked-out because of my mention of the writers' strike, but the fact is, I lost the new password. Yikes.

No politics here? Every rule is meant to be broken. The gang at the Writers Guild (a quick Hi to all of you on Twitter!) definitely have something to be concerned about. Hulu is the best example I've seen to date.

If they grow Hulu faster, keep the servers at HD quality, and keep it in it's current subdued ( and just great) format, I'd be a little worried if I was a writer too. I'd also be more worried about Letterman who really doesn't seem to care at all, and knows that CBS has more to lose (financially) than anyone else in this mess. Anyone catch the LIVE Thanksgiving show?
Payback to Les Moonves. You bet.

Back to Hulu ...

Hulu is still in private beta, and despite moderate early reviews, they've been adding more content and as mentioned before, the absolutely stellar video at reasonable PC screen sizes is excellent.

While I still prefer to watch TV .. ugh ... on a TV with a few friends, I really like what I'm seeing so far from Hulu. No blaring ads, easy mouse over navigation, a pop out feature so you can watch TV in the monitor corner, and more.

Although the roll-out appears slow (adding 30 or 40 shows at a time), I was easily able to find stuff I like and actually watched a little TV on my PC.

24, House, Bones, 30 Rock, Leno, Las Vegas, The Office, Heroes, and more. There's a large list, along with many shows from the NBC and FOX archives (too long to list). We suppose Fox could be reading Fox because, yes, Buffy the Vampire Slayer is there too?

To date: Hulu's content partners are Bravo, E!, Fox Movie Channel, IGN, NBC Universal, SCI FI, FX, Sundance Channel, Sony, Fox Television Classics, USA, Universal Pictures, Comedy Time, MGM, Fight Networks, Ford Models, Fuel TV, Fox, G4, Gamespot, Golf Channel, Moveiola, World Wrestling Entertainment, National Geographic, Oxygen, Speed Channel, TVG, TV.com, TV Guide, Versus, X17, LX.tv, Rehearsals and Reveille.

Definitely a wide cross-section of demographics (all of whom seem to be favoring the Simpsons?) are being hit at once to see 'what plays'...

Hulu's distribution partners include 'a varied mix' too, and include AOL, Comcast, MSN, MySpace, and Yahoo. This could turn out to be one of the most interesting chapters for us 'search engine geeks'.

Here we go again. So far, my largest disappointment was to see 24 not marked with the 'still on the air' button. I must be living in a cave. Did they cancel Jack Bauer?. Are they nuts? Do they want hundreds of thousands of Peanuts at Fox HQ? Somebody tell me what the deal is here before the withdrawals start!

We'll do more on Hulu and the other video 'players' (with screenshots next time). I honestly don't know what the other reviewers are watching but this guy is hoping they don't mess it up with lots of RED buttons and promos ... and keep it just the way it is.

Blogroll updated - Facelift Next

I have added a few (and deleted a few) great blogs and websites to the blogroll at left. Things are always changing, but if you can't find what you're looking for in the Tech or SEO world using the new links, we think it's a safe bet to say, it may not exist.

Try a few, steal a few. Feel free :)

That's what it's there for.

Our new look will premier in the next two weeks.

Once again, thanks to all for the comments and notes.
This blog started as an experiment. We're keeping it ... or ....

We're 'almost out of beta' ... Where have I heard that before ??

Friday, November 23, 2007

Why Kevin Ryan has our office in hysterics

I have to admit that I've been overlooking searchenginewatch.com somewhat (more than somewhat?) since part of the original team started searchengineland.com.

Re-visiting the site this afternoon, I came across a piece posted this past Wednesday by Kevin Ryan. At that very moment, I was doing 'a little' in-house SEO.

This article is a must-read if you do, or have done any in-house SEM or SEO!

Kevin, you had the whole team laughing on the floor, and all of a sudden feeling like they weren't alone anymore.

Just Great Stuff.
Thanks.
Charlie

Microsoft partners with portals - Live.com releases co-branding

The Microsoft Online Services Division announced a some recent initiatives this past week.

The most notable was the release of a few 'co-branded' Live.com portal pages.

Examples:
quest.live.com
verizon.live.com
lenovo.live.com

Co-branding has always been an effective marketing tool.

Will it work on the web ? We'll see :)

Creative Commons License on SeoBook and Berners-Lee sites

Aaron Wall has applied the Creative Commons Attribution license to his entire Seobook blog.

We also noticed that an older version of the license is at the very bottom of the piece mentioned yesterday on the Giant Global Graph written by web-founder Sir Tim Berners-Lee on the MIT website that is now being cited on numerous websites around the world, with varied perspectives.

For those unfamiliar with the Creative Commons License or to just read a bit about what's happened with the project since you last visited, the link is here

Thursday, November 22, 2007

Giant Global Graph - Perspective, dialog, and potential

Sir Tim Berners-Lee, the acknowledged founder of the World Wide Web, made a blog entry on Wednesday evening which is sparking speculation, debate, and possibly some insight into the future of the Internet.

Technology oriented and other respected websites and blogs are calling it everything from Web 3.o to the Giant Global Graph, or Open Social Web.

Some of you know, I'm a bit of a dreamer. In 1998, I wrote a piece about the Internet having the potential of connecting the people of the world, bypassing governments, and possibly creating friendships and eliminating misconceptions about other societies. A friendly environment that could, potentially, promote world peace (Yes, you read that right) by creating a 'worldwide forum of understanding'.

I suppose world history would oppose this view. I argue that this is one the best chances we have to save lives and help to create a better place for our children.

I lost some interest in this vision as the web became heavily commercialized during the 1990's and 'big money' was able to capture the majority web audience. More recently, numerous social communities with tremendous potential had me looking back in retrospect.

Commercialism can be a good thing. It can promote good things, but here in the US it has polluted broadcast news. 'News for ratings' is the current sad chapter in many cases. Some of the best websites, however, are delivering real and 'unfiltered' news. This is a totally fascinating development.

There are some brilliant minds, worldwide, writing code so that we cannot only find it, but read it, discuss it, and beyond debating Top-10 rankings or search relevance, take it to the next level.

While many governments still block the Internet, the possibilities of worldwide 'people progress' remain to this day.

The spam fighting mentioned in the post is interesting as well. Hopefully, a self imposed worldwide 'police force', rather than censorship, (A very fine line) while the maintaining the integrity of Net Neutrality. Impossible? Only the future will tell. (The FOAF is mentioned in the post).

I mentioned in a recent post that I made to Google's Matt Cutts blog on the importance of the SEO and SEM community maintaining an ongoing dialog with search engines. Perhaps, I was thinking in this direction. Facts and the truth are what most people are searching for, and frankly that is exactly what should be landing in the organic top-10. My ongoing criticism of an open Wikipedia, which, in my view, has turned into an ongoing disaster, with editors overwriting facts with entires promoting personal agendas. If we continue to link to Wikipedia without some moderation, it will continue landing top-10 positions. It isn't ready yet. A great project, that deserved the press, with tremendous potential for all the same reasons mentioned above. An encyclopedia that can be changed with FACTS, as times change. Wow.

Several of the interpretations and news accounts of Sir Tim Berners-Lee's original post are already linking to Wikipedia. I have to wonder how many of those pages change before you read them.

The post also refers to the Bill of Rights for users of the Open Social Web, another dialog worth reading and debating.

I've thought many times about addressing 'my dream' in various forums. I can't think of a better time than right now. Many of the web architects are still very much around. I have to wonder what their thoughts are.

Because I don't currently have the time to moderate comments as yet on this blog, I am going to 'self-sphinn' it to Sphinn. I'm sure there will be more than a few of us doing the same thing, but more as a news story. I think it's much more. Hopefully there will be some dialog there and in other forums. It's a start, kicked off by one of the gentlemen that started it all.

I suppose it's possible, that my thoughts will be dismissed once again. There's always tomorrow.

Update : Additional link to the W3C Semantic Web page

Sphinn Spam Cops - Sphinn to add moderation tools to Search Marketing forum

Sphinn, the networking forum and part of SearchEngineLand.com, is adding additional spam control.

Sphinn has been growing fast, and as is usually the case with growth, has spawned some predators posting off-topic and 'other' posts.

We joined Sphinn a few weeks ago. Overall, it's an excellent forum for SEO, SEM and Blog writer types. It has some unique features (like "who sphunn" you) and attracts a large audience.

The existing moderators were already doing a good job at weeding out some occasional posts that would appear.

It will be interesting to see how this works out. A DeSphinn?? Have you been DeSphunn?

The piece describing the changes coming to Sphinn posted by Danny Sullivan is here .

Web only Mac commercial makes the rounds

If you haven't seen it already, this ad has appeared on Engadget, CNET, and a few other places in the last couple of days. So after you eat some turkey, have a little fun and share this (from macrumors), eat some more ... and be nice to the in-laws. Happy Thanksgiving All !


Wednesday, November 21, 2007

Fast is fast but this is rediculous - Verizon raises the bar again.

Notable posts category: GigaOM is reporting that Verizon's FIOS is being cranked up to 50 MB !

(Pretty soon, you'll be able to download the entire Library of Congress in 30 seconds (or less) .... :)

Credit Card Security on the Web

I thought this post would be timely just before Black Friday and Cyber Monday.

I run into a lot of people that worry using their credit card on the web. It's a valid concern, whether it's an established big company website or a small start-up.

The reality is that your credit card is also vulnerable in a retail setting (or anywhere else).

Credit cards are still being handled by people. Even on the Internet, in most cases, at some point your card information is handled by a 'real person'. In a retail store, you may be swiping, but you're also signing an electronic pad. (Just imagine how many computers have your signature!.)

The reality is, even with the addition of the 'cvv security code' on the back, your credit card is always at some level of risk. Nobody really wants to think about it, and this piece isn't to meant to alarm anyone. To some degree, using a credit card can be safer than a check.

Check your credit card statements every month. See something suspicious? Just call the 800 number on the back.

The good news (and I've had recent experience with this) is that the banks are getting much better at quickly identifying potential credit card fraud.

I received a phone call from a credit card provider a few months ago. I verified that it was the issuing bank first and then went on to explore what they were calling about. It was real. They caught it the day it happened, reversed the charges and issued a new card.

So, have some fun shopping for your friends and loved ones, and pin this post to your desk to remember to check those bank and credit card statements. It only takes a few minutes each month.

Tuesday, November 20, 2007

SEO and SEM in the coming years - You can help!

In the past, I very rarely make a post to an SEO or search engine forum. I did my own thing and was happy doing it. Lately, including this modest blog, I've decided to change that. I don't need the 'promotion'. The industry does need cooperation.

Times are changing and it will be more difficult, with newer and dynamic technologies, for the search engines to deliver the best possible organic results.

There has been an ongoing thread on Matt Cutts (Google) blog that while disturbing can also be enlightening. I, for one, think there's tremendous potential in dialog like this. Not just for Google, but for Live, Yahoo, Ask, Cuill, and any others that may approach the search arena in a serious way in the coming years.

Delivering relevant results is becoming more difficult as well as the search engines decisions on what may appear in or on top of the results, which could have an effect on entire industries.

I did make a post to Matt's blog. I think the community, instead of labeling this dialog as 'combat', should promote these exchanges, hopefully before Matt closes out the comments on this thread.

The dialog is here. The more people in the search engine, SEM and SEO world that comment, the better.

We can all contribute to a better Internet. This is just one way.

Charlie Anzman

Hulu 2? - Fox and NBC Universal unleash more video

Hulu is the new web-based video distribution channel being tested by the co-owners, NBC Universal and Fox. Still in private beta, the initial reviews weren't too exciting.

This morning, I received an 'invite' along with a number of others that I spoke with. Evidently Hulu is either rolling out a better product, or wants to keep the buzz alive.

The other possibility is they are countering the negative press accounts last week when NBC fired a number of employees currently on strike, reportedly including the entire writing staff at Saturday Night Live. That headline hit home with two generations of SNL fans.

I took a quick stroll over to the Hulu test site early this morning. The interface was clean and 'quiet'. No flashy ads or distractions. Navigation was simple.

Three clicks and I found it ... 24 :) Both clips and full-length episodes.

First Impressions - Hulu: I'm going to do a little more testing later this week, but as for video quality, at least here, it was absolutely excellent. HD quality with absolutely no notice of buffering using my 15 Meg (down) cable Internet connection.

The problem?

I always have a hard time turning off 24 .

Microsoft releases new file format converter

Trouble communicating ??

Microsoft has released a new 'Office Compatibility Pack' which allows of older versions of Microsoft Word, Excel and Powerpoint to save documents in the newer file formats introduced with MS Office 2007.

The pack currently supports Word, Excel and Powerpoint. (Installation instructions should be read carefully).

The free add-on can be found at the Microsoft download center here .

In other Microsoft news, Windows XP Service Pack 3 has been released to beta testers and appears is tentatively scheduled for release in early 2008.

Monday, November 19, 2007

Skyscanner flies with Private Equity from SEP

Skyscanner, the European-based airline fare comparison engine announced a GBp 2.5 million first round of funding from SEP (Scottish Equity Partners).

Details can be found at the SEP site here.

What the New York Times, CNN and Fox have in common

Print Media and Television now have a new source for news. Best of all (for them), it's free.

Bloggers, some pretty knowledgeable, and others with 'just great video', have made their way into the mainstream media. This time, it looks like it's going to stay that way.

After about a year of 'mass media' asking us to 'send in those photos, stories and videos', most major TV and print media companies are now embracing bloggers ... very carefully.

BlogBurst is delivering articles to Reuters, Fox Business, IBS and others. The NY Times has truly embraced the blog arena with Blogrunner and the 'annotated NY Times', and CNN added an entirely new show this week comprised of 'citizen video'.

In the past month, Newsweek, USA Today and others announced cutbacks of content and / or staff. Others will follow. Their target audience has been invaded by laptops ... and they know it.

CNN's new show showed promise with it's weekend preview on Headline News (other than the really annoying host?). They're also giving some new life to Second Life, along with CSI.

The long-term ramifications of this convergence still remains unclear. No doubt there were a few great journalists and photo journalists that never made their mark on the larger audience. Will they now? At the very least, it will be historic and fun to watch and maybe we may even learn something along the way....

Sunday, November 18, 2007

Google Page Rank hysteria revisited - Remembering the Google Dance

This past week I've read more 'Page Rank' updates than I care to think about. It reminds me of the time when the 'Google Dance' used to happen at the same time, and everyone was out there checking the datacenters to see (maybe) where they we going to land.

If you're working on a website that belongs in the 'top-10' for a particular keyword, there's a good chance, with simple SEO practices, it will end up there. Yes, even in a highly-competitive market!

One website that I checked this morning which belongs in No. one position for a specific keyword is still very much there. It's a coveted keyword and the PR of the site is THREE.

The unfortunate story is that we do have an environment where people are finding it necessary to load some of these sites with malware or a bunch of pop-ups with tracking cookies.

Therein lies Google's challenge, particularly in the Blog Search arena. Would you want Cutt's job in this environment ??

So, if you've been around for a while, think back to the Google Dance days. Big Daddy has lots of kids now! Chill out for a week or two before you panic.

Better yet, take a deep breathe before you post something crazy to your blog!

Just 'my two cents' for the weekend
Charlie Anzman

Want your PC to look like a Mac ?

Apple has released an update to Safari for Windows (version 3.0.4).

The browser (still technically in Beta) has improved dramatically in the last two updates.

It IS fast. It gives you an idea of what you website(s) will look like on a MAC (or iPhone).

Or .... you can have a little fun getting your co-workers totally confused on how you got a Mac and they're all using PCs?

The latest version of Apple's Safari for Windows can be downloaded from apple.com here

Saturday, November 17, 2007

Dell to acquire Everdream

Dell Computer (Nasdaq: DELL) has signed an agreement to acquire privately-held Everdream .

Everdream is based in Fremont, Calif., with a second facility in Charlotte, N.C.

Terms of the purchase were not disclosed.

Dell was a driving force in the early stages of e-commerce and for several years considered to be the number one PC manufacturer in the US.

Most recently Dell made up some lost market share by inking a retail sales agreement with Wal-Mart.

Dell is expected to unveil it's all-new XP1 computer on Monday, November 19th.

Anyone for a 300 million dollar ad assignment?

Advertising Age is reporting the Microsoft is shopping a new ad campaign worth about 300 million.

Will it be one of the 'old names' or a newer-generation ad company. This could get interesting.

Apple's latest series of 'Hi, I'm a Mac'... has drawn rave reviews, at least here in the 'extended New York Metro' market.

More Vanessa Fox .... New blog name wanted !

Breaking News - Fox to put clothes on her blog!.

I'm sure many of you remember when Danny Sullivan ran a 'contest' last year asking for suggestions for his new blog name. I was deep in the shadows of in-house SEO back then and nobody knew who I was (They still don't ? :).

This time it's Vanessa Fox. She needs help. Ugh .... I mean your help ...

Help Vanessa rename her blog here

Friday, November 16, 2007

Net Neutrality - Yahoo, Comcast and Google

Net Neutrality became an issue earlier this month once again as Comcast faced class action lawsuit(s) for allegedly blocking some bittorrent and other IP's.

Yahoo was also called to task this month, testifying before Congress, and making numerous apologies for turning over information to a foreign government which apprarently caused the imprisonment of a dissident.

The issue is clearly a difficult problem for those who maintain a high profile on the Internet and continue to grow globally.

We found a great piece on Thursday, posted by a Google employee, which describes their efforts, and in particular, international government regulations and blogs. The post by Rachel Whetstone makes interesting reading and can be found here.

Dulski exits Yahoo for Fatdoor Inc.

Jennifer Dulski, 9 year veteran of Yahoo and most-recently VP of Yahoo's local markets and commerce team, has joined start-up fatdoor.com .

Dulski had taken a seat on the board and has been named CEO.

Fatdoor.com, still in private beta, has recruited a respectable team of developers and capital partners.

Earlier this week, the company announced they have secured first round funding of 5.5 million.

Thursday, November 15, 2007

Vanessa Fox departs Zillow

Vanessa Fox, the outspoken and unabashed former Google employee who left the company earlier this year to join real estate start-up Zillow, is on the move again.

She made the announcement on the blog where she succesfully played to 's' card, vannessafoxnude.com (Sorry guys, it's a joke).

Fox, who has been mentioned several times on this blog, is going on to what she loves ... writing, speaking and, according to her post, "a million other things".

Fox captured the national spotlight as team leader for Google's Webmaster Central and by making numerous seo and search convention appearances along with co-worker Matt Cutts.

The perky Fox has developed a long list of admirers, many of whom wished her luck on her blog a few days ago, including us.

Could Firefox be safer than IE7 ?

A few weeks ago, I had an exchange with a 'industry blogger' that a link she had put in her text was going directly to a malware site.

Her response was "Thanks, I didn't notice. I'm using Firefox" and proceeded to quickly remove the link.

Just before she did, we cleared out all the 'stuff' (cache, cookies, etc) and tried again.

Sure enough, Firefox blocked the malware. IE7 launched Windows installer. Yikes!

Evidently, in recent weeks, some ISP's have been redirecting malware sites. Search engines are de-listing them where they had scored rank in the past.

The tactics currently being used by a few domainers and other websites are simply unacceptable (Understatement!). There are just too many other ways to capitalize on typos .... if that's what they want to do.