Wednesday, March 12, 2008

Hulu premiers to the public with solid reviews

Early this morning, Hulu, the joint online video venture between News Corp (Fox) and NBC Universal, opened it's website to the public.

Reviewed here numerous times during the closed beta period, we polled a group of first time users today, and the response was 95% positive (This was NOT a scientific study and covered 18 users).

Hulu has added a tremendous amount of full-length television video content. Despite the additions, the server(s) were not bogged down by the increase in public traffic, and the site remains easy on the eyes as well as easy to navigate. A small library of Hi-Def products have been added as well.

The limited advertising is not distracting. Hulu has partnered with OMD as an agency partner (according to today's addition of AdAge).

The question becomes "Will people watch TV on their PC?"
Well see.